Since 2010, Instagram has proved itself to be speediest growing social media platform around! Are less expensive a user base of around 300 million and that is set to rise further. So how come this seemingly simple app growing so quickly? Well everything comes down to creativity really, Instagram have found new ways of sharing content across its platform and making users experience more seamless. For example, Instagram stories were launched to rival snapchats, allowing for users to provide disappearing pictures or videos.
Sounds simple properly? Well that’s because it should be. Instagram now has more sway over all its users who will present been using snapchat in tandem to its own app, lowering the need to use both and stream lining these users to its own services.
This aggressive tactic has paid off as Instagram has surpassed snapchat in users. Instagram stories also encourage more sharing of content and giving it a chat element to its app, allowing it to compete with all the other direct messaging platforms. Innovation comparable to this is the cause Instagram’s sudden growing.
What’s all the fuss about?
Instagram is the most perfect app to share content via visual imagery. Its audience are young, educated and very into shopping. This makes content creative, exciting and fast moving along. It has a different feel to platforms like Facebook and Twitter, with focus on visuals rather than words. However, have got shown that, like Facebook, it works extremely well daily, this provides a loyal and highly active member list.
This ability to capture a younger more creative audience is sounding the alarm bells of major companies looking to advertise on social media. With high usage, there will be increased interest in advertising on the app. However, competition get ripe and businesses will have to find creative solutions to out compete their rivals in the visual involving social movie.
How is it possible to use it for Marketing communications?
Of course, if you would to make use to market your company product, your decide one must consider how. This can a visual platform thus products are general easier to market that services. But services are not impossible market on the app, finding exciting solutions to bring one’s your service will catch the eye of the Instagram individual.
Hashtags are often used on Instagram and finding in on trends and starting your own is a sure way to engage an audience, within a similar strategy to Twitter. However, one should be careful to accommodate the hashtag to the visual content you provide, so it isn’t as simple as other apps that use this technique.
Instagram is predominately a mobile app, so content must the simple to read and continuously updated for the mobile data, hungry group. Only new and fresh content will attract recognition.
Finally, Instagram stories would be a great strategy to personally become liked by them your audience, lasting only 24 a lot. Stories should be seemed to keep clients updated daily on your business and reveal behind the scenes content to take the user believe they are part of the company.
buy instagram likes could be used showcase almost anything, with a resourceful mind using a committed team, you can establish quite the thrill around your brand!
With a young, educated audience making use of the app in their mobiles daily, one is only able to predict sustained growth and loyalty looking at the users. There will be increasing opportunity utilize this app for business purposes as well as the advice using writer is always to get in while its spicy! It will only get bigger so get into the market before it gets considerably crowded.